How Does Remote Sensing Help Save the Earth?
Remotely gathering spatial information is a powerful means to understand and respond to urgent humanitarian and environmental problems. But, for many years, it was challenging to get the information required to take action as remote sensing data was limited and difficult to acquire. Now, with the combination of new data …
What Is the Relationship Between GIS and Marketing?
Location has always played an important role in marketing; however, the spatial component of marketing and advertising has grown even more critical in the digital age. As we become more discerning consumers and more adept researchers, advertising and promotion strategies will need to become more precise and more relevant to …
How Can GIS Help with Emergency Management?
In the wake of a disaster, data-driven maps that harness technology can be a true lifesaver. Using geographic information science (GIS) in emergency management can make an enormous impact in mitigating, responding to and recovering from a major event. After Hurricane Maria hit Puerto Rico in 2017, darkness fell across …
How Do GIS Applications Transform Our Response to Climate Change?
Developments in geographic information science (GIS) have transformed how researchers in a variety of fields gather and analyze information about the world around us. Scientists gain valuable insights in areas such as geology and meteorology by gathering remote sensed data and implementing geospatial tools. The perspective offered by GIS technology …
How Is GIS Used in the Field of Public Health?
In today’s increasingly data-driven healthcare systems, obtaining accurate information for analysis is a high priority. Doctors and nurses want to know as much as they can about the factors that affect each patient’s care, while administrators and public health officials need to keep an eye on population-level trends and maintain …
How Is Geospatial Information Used for National Security?
For thousands of years, societies have recognized the importance of geographic data as a means of tracking the unknown through maps. However, in the modern age, this important information is used for more than navigating your way to the nearest coffee house. Today, private companies and governmental agencies combine this …
How Is GIS Used in Cybersecurity?
High-profile incidents like the Equifax data breach and WannaCry ransomware attack have ensured that cybersecurity is a top priority for organizations of all kinds. Retailers that process payments, hospitals entrusted with confidential patient information and local governments conducting elections are all highly conscious of the threats posed by phishing scams, …
4 Historical GIS Projects That You Don’t Know About
Historical Geographic Information Science (GIS) projects use spatial data to discover a unique perspective on past events. Some of the best GIS projects provide insight into major developments today. There are many notable historical GIS project examples available online. Here, we’ll detail four of our favorites: Story Maps from the …
4 Uses of Geospatial Intelligence
What is Geospatial Intelligence? Geospatial intelligence (GEOINT) is a broad field that encompasses the intersection of geospatial data with social, political, environmental and numerous other factors. The Intelligence Community defines geospatial intelligence as “the exploitation and analysis of imagery and geospatial information to describe, assess and visually depict physical features …
GIS is Rewriting Archaeology Approaches
Geographic information science (GIS) has made a monumental impact in fields like the earth sciences and historical research. Archaeologists were among the earliest adopters of GIS, beginning to utilize geospatial technology for projects in the 1980s. Since then, GIS has continued to change archeology approaches for the better, opening new …
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